Lovita !

Lovita® is an enticing red-fleshed, heart-shapedplum.

Its curvy figure and delicious taste create a unique appeal blending
exceptional flavour and alluring looks…

From September to the Christmas season it casts the spell of its juicy, sweet and tangy flavours.


Lovita's got the beat…

Lovita® on tour ... !


Lovita® in the hands of the pastry chef Alexandres

Wonderful tarts made by the Pâtisserie Alexandres in Montauban with LOVITA® plum. An honour and an undisguised joy for our pretty starlet….
Invitation Inauguration Sud de France fête la Qualité 2020 light

Sud de France celebrates quality … with Lovita®!

See you soon in Montpellier at the Growers’ market from 4 to 6 September 2020 and find the pretty freshly harvested plum….

Lovita® back in Madrid for Fruit Attraction

Lovita® invites you to discover the new September harvest and to find out what’s new for this season : partnerships, production sites, projects …